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To Boost or not to Boost? Understanding Facebook Ads

By Jason Benbow Boosting a Facebook post is an easy way to promote your business and increase your online reach, especially when only about 2% of your followers regularly see the posts you share to your page. However easy does not always equate to effective and many business owners boosting their boosts can end up […]

How to Leverage the Welcome Sequence to Get More Clients

By Louise Deed How to Leverage the Welcome Sequence to Get More Clients Imagine this: someone signs up for your email list, excited about how you can help them and then… silence. A missed opportunity to turn curiosity into connection and connection into clients. First impressions matter, especially in marketing. A well-crafted welcome sequence is […]