How to Show Up on AI Search
By Corey Hinde The rise of AI-powered search engines and generative AI tools has fundamentally shifted the landscape of online visibility. No longer is it just about keywords and traditional SEO; instead, it’s about providing clear, concise, and authoritative information that AI models can easily understand, synthesize, and present to users. To ensure your business […]
To Boost or not to Boost? Understanding Facebook Ads
By Jason Benbow Boosting a Facebook post is an easy way to promote your business and increase your online reach, especially when only about 2% of your followers regularly see the posts you share to your page. However easy does not always equate to effective and many business owners boosting their boosts can end up […]
How to Leverage the Welcome Sequence to Get More Clients
By Louise Deed How to Leverage the Welcome Sequence to Get More Clients Imagine this: someone signs up for your email list, excited about how you can help them and then… silence. A missed opportunity to turn curiosity into connection and connection into clients. First impressions matter, especially in marketing. A well-crafted welcome sequence is […]