Do Brand Comparison Articles Work for SEO?
By Corey Hinde TL;DR (Too Long; Didn’t Read) If you’re in SEO right now and not using brand comparison content, you’re leaving easy wins on the table. People are already Googling things like: And when they do that… someone is going to rank. The question is: why shouldn’t that be you? Why Brand Comparison Articles […]
How to Use AI to Get Found by AI: Real-World Examples from Local Businesses
By Corey Hinde AI-powered search is no longer a thing of the future — it’s here. Tools like ChatGPT, Google SGE, and AI assistants in platforms like Siri and Alexa are changing the way customers discover businesses. But here’s the challenge: AI can’t recommend you if it doesn’t understand you. This article will show you […]
How to Show Up on AI Search
By Corey Hinde The rise of AI-powered search engines and generative AI tools has fundamentally shifted the landscape of online visibility. No longer is it just about keywords and traditional SEO; instead, it’s about providing clear, concise, and authoritative information that AI models can easily understand, synthesize, and present to users. To ensure your business […]
Creative Ways to Get Backlinks for Your Business in 2025
By Corey Hinde Building high-quality backlinks remains one of the most crucial factors for SEO / search engine success in 2025. While traditional link-building methods still work, we are finding that more creative and authentic approaches to earn valuable backlinks that boost your search rankings and drive organic traffic are needed (people to your website). […]
How to use AI to help improve findability on AI
By Corey Hinde My own Digital Agency, Good Oil Digital Marketing, is mostly known for ranking businesses higher on Google. Normal search (SEO), Local SEO or Google Business Profile, as well as Google ads. Lately, EVERYONE wants to know more about getting found on AI search like ChatGPT. Fair enough…. the number of people using […]
8 Free SEO Tools Every NZ Business Owner Should Use
By Corey Hinde Want to improve your website’s visibility without spending a cent? Here’s a quick guide to 8 free SEO tools that can help NZ businesses boost their online presence. These tools are perfect for tracking performance, managing local listings, finding keywords, and fixing technical issues. x Tools You Should Know: x Quick Comparison: […]
Why Isn’t My Website Ranking? SEO Questions Answered
By Corey Hinde . Your website might not be ranking because of these key issues: Quick Fixes: SEO success requires addressing these areas step-by-step. Start by fixing technical issues, then improve your local presence and content quality. . 10 Reasons Your Website Isn’t Ranking on Google (And How to Fix It!) 1. Common Technical SEO […]
How to Market an Ecommerce Food Business
By Corey Hinde The ecommerce food market is thriving—especially for health-conscious and sustainability-minded consumers. If you’re running an organic ecommerce store like Simply Organic, you already have something special: a mission-driven brand, high-quality products, and a loyal niche. But to stand out and scale, you need smart, strategic marketing. Here’s how to market your ecommerce […]
How to Keep Improving Your Website Ranking on a Wix Website
By Zoe Sizemore Working with a Wix SEO specialist is an great way to ensure your website is optimised for search engines. However, achieving higher ranking in search engines isn’t a one-time task—it’s a non-stop process. Once your website’s SEO settings are in place, you can continue building on this foundation to improve your rankings […]
How to add your business to Bing Places
By Corey Hinde In our SEO agency, Good Oil Digital, we’ve noticed that our clients are getting a lot more traffic from Bing lately. So, we thought it would be useful to ensure people had their businesses listed on Bing Places, kind of the Google Maps equivalent for Bing. There are several maps you should […]