How to increase profit margins for a marketing agency
By Corey Hinde This article has been prepared to help the business owners here ON Marketers List. We want these good marketing vendors to stay in business, so they can serve their clients for the long haul…. so making a profit is crucial! Disclaimer – I am NOT a business advisor / profit doctor – […]
How to Improve Conversion Rates for an E-commerce Business: A Case Study of Bliss Baskets & Gifts
By Corey Hinde Converting website visitors into paying customers is the ultimate goal of any e-commerce business. While many factors influence a user’s decision to purchase, optimizing key areas of your online store can significantly boost your conversion rate. Using the example of Bliss Baskets & Gifts, a New Zealand-based e-commerce site, we can explore […]
Do Google Ads help with SEO?
By Corey Hinde Google’s line on SEO being helped by running ads has forever been, more or less, “Google Search Results are not impacted by running Google Ads”. There are plenty of articles about how organic search is not helped by running Google Ads. Makes sense right? Google wants people to use Google as much […]
How to Optimise and Use LinkedIn for Busy Marketers
By Leeann Bassett LinkedIn is a game-changer for marketers, but let’s face it: when you’re busy juggling campaigns, deadlines, and client demands, finding time to optimise and use LinkedIn can feel like another task on the never-ending to-do list. The good news? LinkedIn doesn’t have to be overwhelming. With a few simple, strategic, and sustainable […]
Why a Niche Marketing Agency is a good idea
By Corey Hinde Hiring a marketing agency or team is a good idea if you don’t have a budget for inhouse professionals. While a generalist marketing agency may seem like a convenient option, a niche marketing agency specializing in your industry can offer significant advantages. Here’s why: 1. Deep Industry Knowledge 2. Specialized Expertise 3. […]
How to Market a Software Product to the Construction and Building Niche
By J Daks The construction and building industry is on the brink of significant transformation, driven by advancements in technology, particularly AI. We’ve worked with construction companies in many countries now, so have accumulated feedback and input from a wide range of business owners. With the rising influence of AI tools, marketing strategies for software […]
Is SEO Becoming Less Effective?
By Corey Hinde The Challenge of Smaller Creators in a Brand-Focused Google Landscape In digital marketing, search engine optimization (SEO) has long been a cornerstone strategy for businesses of all sizes to increase their online visibility and drive traffic through organic search results. However, as Google continues to adapt its algorithms and prioritize larger brands […]
Understanding the Differences Between Local SEO and Normal SEO
By Corey Hinde We’ve discussed Local SEO on this blog before (here >> https://marketerslist.co/what-is-local-seo/) This time, we want to explain further to business owners, the differences between local SEO, and “normal” SEO. If you do have a local area business, and need help with your local SEO – we recommend you speak to Good Oil […]
Use the Power of Email Marketing to Boost Revenue for Small Businesses
By Corey Hinde Email marketing remains one of the most effective tools for small businesses to engage customers, build loyalty, and drive sales. With an average ROI of $42 for every $1 spent, it’s a goldmine waiting to be tapped. In this article, we’ll explore how small businesses can harness email marketing to improve revenue, […]
How to use the power of Content Marketing
By Corey Hinde Content marketing: Not a bad definition. Content is more about people coming TO YOU, rather than most other marketing methods which could be called “outbound” – or to some… intrusive? We think that all businesses should take their content marketing game seriously. Educate / entertain / teach / comment… video / blogging […]